A Encruzilhada do Varejo
The economy and business magazine VC S/A did an article about the problems that the retail market is facing. To illustrate that, they asked to make a analogy with boats and ships, to represent the variety of segments and the particularities of them.
The idea was executed with a traditional look style (based on oil paintings) .
Copy: Fábio Marton
Editor: Tássia Kastner
Design: Caroline Aranha
Illustrations: Dark Stream
The process was very cool and lovely, below you can see a quick glimpse of that :)
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